NIUA and NMCG organized a special webinar centered around the remarkable story of a
start-up that is revolutionizing the recycling of flower waste into useful products.
Mr. Apurv Misal, Co-founder of PHOOL was the keynote speaker for the webinar. PHOOL is the world’s first profitable and lean solution to the monumental ‘flower-waste’ problem in cities like Kanpur, Ayodhya, and Prayagraj. Mr Misal shed light on the extraordinary possibilities that arise from recycling flower waste, and how it can bring about positive changes for both the environment and society.